Privacy Policy

What we collect

• Click-to-call tracking. When you tap a phone-call button on this Site, we log the click locally in your browser: timestamp, page slug, intent type, CTA variant, and time spent on the page before the click. This is stored in your browser's localStorage under the key bra.callEvents.
• localStorage preferences. Small flags such as your opt-out preference are stored locally.
• Standard server logs. Our host receives standard HTTP request information (IP, user agent, page requested) for security and reliability.

We do not ask for or collect name, email, address, or payment information directly on this Site.

How we use it

Click-to-call and page-time data are used in aggregate to understand which decision pages homeowners find most useful. Data stays in your browser; it is not sold, rented, or shared with marketers.

No sale of personal data

We do not sell or rent personal information to third parties. We do not run third-party ad networks on this Site.

Data retention

Call-tracking entries stored in your browser are capped at the most recent 500 events. Older entries are automatically discarded. You can delete all stored data at any time from the Data Controls page or by clearing site data in your browser.

Third-party calls

When you place a call via a click-to-call link, the call is routed through a third-party telephony partner and to roofing contractors. Their privacy practices govern that call.

Your controls

Disable click-to-call tracking and clear stored data from the opt-out / data controls page.

Contact

Privacy concerns or deletion requests? Contact us.